Corporate social responsibility (CSR) refers to efforts by businesses to work with stakeholders in achieving improved economic, environmental and social performance, sometimes known as the triple bottom line but also identified as corporate citizenship or sustainability. The practice of CSR by firms acknowledges the evolving social contract companies enter into voluntarily as a part of doing business. The nature and extent of a company’s corporate citizenship, however, varies depending on company size, industry or business scope. Stakeholders can include customers, employees, the communities where firms operate, NGOs and government.
CSR policy functions as a self-regulatory mechanism whereby a business monitors and ensures its active compliance with the spirit of the law, ethical standards and national or international norms. The aim is to increase long-term profits and shareholder trust through positive public relations and high ethical standards to reduce business and legal risk by taking responsibility for corporate actions. CSR strategies encourage the company to make a positive impact on the environment and stakeholders including consumers, employees, investors, communities, and others.
Benefits to Business
A commitment to corporate social responsibility is one practical way of dealing with a lack of trust in business. When trust is promoted through corporate citizenship, businesses may enjoy reduced risk relating to projects, crises escalation, shareholder activism, lawsuits and social issues. The improved trust driven by a commitment to corporate social responsibility also can enhance the reputation or brand value of companies.
More tangible benefits can arise through corporate citizenship when it is integrated in all aspects of a business. Engagement with communities and environmental groups can spark innovations in products and production processes that generate new or expanded markets.
ZL Global Alliance's implementation of Corporate Social Responsibility (CSR) goes beyond compliance and engages in "actions that appear to further some social good, beyond the interests of the firm and that which is required by law." Corporate Social Responsibility is titled to aid our organization mission as well as serve as a guide to what the company represents for its partner.
MD and CEO message
"We are committed to having a positive impact – in the countries, societies and communities in which we live and work."
I am pleased to introduce ZL Global Alliance’s 2015 Corporate Social Responsibility Report. CSR is central to who we are, how we operate and how we’re building an even better Organization. This report provides a summary of strategic CSR priorities and our progress, and further highlights our commitment to operating in a sustainable and socially responsible manner.
Focus of ZL Global Alliance CSRThe Company’s corporate social responsibility rests solely in the area of supporting sanitation inclined projects and activities. Except in rare cases where financial support will be given out with the approval of the Managing Director or Chief Executive Officer, all support should be in the area of providing environmental sanitation services
- Beneficiary Organizations
- Organizations that qualify for support in the area of environmental sanitation services include;
- Hospitals & psychiatric homes
- Home for the Aged
- Prisons and Orphanage homes
- Environmental NGOs
- Community Based Programmes
- Other Vulnerable groups
- Environmental Sanitation and Development
- The situation of environmental sanitation in African countries over the years has not been a healthy one. Waste Management, a major component of Environmental Sanitation, has, over the years to date, been a major headache of successive central government and local authorities.
- While the growth of towns and cities has resulted in increased population coupled with increased socio-economic activities, there has not been a commensurate increase in essential logistics for effective and efficient waste management services delivery.
- Studies show that all over the world, about 2.6 billion people are living without access to improved sanitation services while at least 40 percent of Africans do not have access to basic sanitation and hygiene services.
- For instance Malaria, which affects 3.5 million people yearly, continues to be the leading killer of children in Africa. It is against this background that the United Nations Millennium Development Goal number seven aims at halving the people, without access to sanitation services in the world by the year 2015
- It is in these aspects of waste management and environmental sanitation that ZL Globa Alliance Limited is working with the requisite expertise, technical and managerial competence as well as resources to support governments, and local authorities to clean up cities and towns, improve the environmental quality and consequently give tourism, both internal and external a huge boost. In short, ZL Globa Alliance Limited is in the business of promoting a green, clean and healthy environment in Africa and beyond.